Visual Merchandising Workshop - Delhi

03 August 2017 10:00 am - 6:00 pm

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Transform, New Delhi

Visual Merchandising Workshop - Delhi

About The Event:
The workshop would take the participants through the innovative and practical ways of communicating a better value to the shopper and yielding higher revenue for the retailer. Participants will learn how to maximize sales while engaging consumers through creative and thoughtful placement of props and merchandise in display windows and shop floor. It will also entail planning and implementing a concept display, develop ideas, use lighting, colour, space and visual flow, identify merchandising styles, create time & cost sheets and identify alternate new-age materials. You will develop the ability to transform design ideas into practical and effective creative displays. Displays that entice, engage and delight consumers leading to one primary goal – increasing revenue per square foot!

WHAT’S IN IT:
Professional retailers and designers would improve their understanding of the current and upcoming international trends and techniques enabling them to increase the productivity of their assets through better cost and time effective execution of VM assignments

  • Lighting
  • Colour Palating
  • Market positioning
  • Psychology in design
  • International trends and techniques in VM
  • Material knowledge and sourcing

WHO IS IT FOR:

  • Store Designers / Store Planners(Brands / Retailers / Consultants)
  • Visual Merchandisers / Merchandise Planners
  • Project Heads
  • Business / Cluster Store Managers
  • Independent Business Owners




Contact Us

Retailers Association of India (RAI)
111/112, Ascot Centre, Near Hotel ITC Maratha, Sahar Road, Sahar,
Andheri (E), Mumbai - 400099.
Tel : +91 22 28269527 - 29
Fax : +91 22 28269536,
Email: info@rai.net.in
CIN: U91990MH2005GAP151959

About Us

Retailers Association of India (RAI) is the unified voice of retailers in India. A not for profit organization, RAI works with all  stakeholders for creating the right environment for the growth of modern retail industry in India.  Read More.

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