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HyperCITY Retail Ltd., one of the largest hypermarket chains in the country has entered the Delhi NCR market by launching its first store in Noida. HyperCITY’s expansion in Noida is the 17th addition to the retail chain in India. Spread over 38,000 sq.ft., the store is located at Gardens Galleria Mall, Sector 38A.

The store will boast the finest range of products across categories such as Grocery, Fruits & Vegetables, Personal Care, Apparels, Footwear, Small Appliances, Home Decor, Sports, Toys, Stationery, Kitchen accessories, Gifting, Fitness and more.

Speaking on the occasion, Govind Shrikhande, Managing Director of Shoppers Stop Ltd. said, “We are quite excited to enter the NCR market with Noida and are confident of a great start in the festive season. As a leading hypermarket chain we were also keen to expand our footprint in this part of the country and strongly believe it has a great potential as a market.”

In addition, to housing a wide range of products at affordable prices, it also offers its own private brands across categories. The store has developed a suite of exclusive brands across all categories viz; Everyday in Food, Ebano and Avorio in Home-ware, Maxit in Sports, Technix in Appliances, Iktara, Masala Chai and RiverInc in Fashion among others.

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Croma recently delivered Rose gold iPhone 6S to a customer who had pre-booked her new iphone on croma.com at Dibrugarh, the eastern-most pin code in Assam at midnight of the 15 Oct  – just as the midnight launch got underway in major stores across the metros. ‘I always order the new iPhone as soon as it launches but staying where I do, I can only get it much later when so many people have already used and experienced it. It is a wonderful surprise that Croma has given me this time round. Feels great to be one of the first users in India! Thanks Croma!’

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The Asian Leadership Award, 2015 awarded Ms. Darshana Shah, Sr. Vice President -Marketing and Visual Merchandising, HyperCITY Retail India with the “Retail Leadership Award”. HyperCITY was also felicitated with the certificate of merit as the “Retailer of the Year Award” under the hypermarket category. The award ceremony was held in October 2015, at Taj Dubai, UAE.

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RAI members get honored with Retail Icon Awards organized by a reputed national daily. The awards were organized in different retail categories and presented by Honorable Governor of Tamil Nadu Dr. Konijeti Rosaiah.

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Aditya Birla Private Equity, through its Sunrise Fund, has invested for a minority stake in Creative Lifestyles Pvt Ltd, with a valuation of over Rs 300 crore.Creative Lifestyle is the owner of women's apparel brands, 109F, Fusion Beats and O2xygen. The consumption space to which Creative belongs is one of the four stated focus areas of the fund.

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Retailers Association of India (RAI) is the unified voice of retailers in India. A not for profit organization, RAI works with all  stakeholders for creating the right environment for the growth of modern retail industry in India.  Read More.

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