Managing Director, BIBA
Born and brought up in India, Siddharth Bindra, is the Managing Director of BIBA. After completing his Masters in Commerce from Sydenham College, Mumbai, he joined BIBA in 1997. Currently, he has over 17 years of experience in the Textile and Apparel Industry.
Siddharth joined the family business, with a primary objective to convert the ‘home grown’ product to a national ‘brand’. Capitalizing on the predominantly unorganized ethnic wear sector, it has been his keen understanding of the Indian consumer and the retail environment along with thorough knowledge of the product which has transformed BIBA into the country’s most loved ethnic wear brand.
In fact, today the company enjoys leadership position and is by far the largest ethnic wear retail chain in the country. With the constant endeavour to expand the business, product profile and consumer reach, Siddharth signed up with designer Rohit Bal to design a collection marking BIBA’s foray in the luxury ethnic wear and occasion wear category.
BIBA recently raised capital and provided a very successful exit to its earlier investor Future Ventures and now has Warburg Pincus and Faering Capital as Investors in the Company.
BIBA today has over 138 exclusive stores present in over 65 cities pan India. It is also available in large format stores such as Shoppers Stop, Lifestyle, Pantaloons and Central etc. Headquartered in Chattarpur, New Delhi, BIBA currently employs over 900 people. BIBA aims to open another 100 BIBA stores in the next two years.