Smarter Commerce Lead - Retail & CPG, IBM India and South Asia
Siju Narayan is a 17 year veteran of retail and institutional sales and marketing in India. Having worked with blue chip Indian and multinational corporations, he has gained experience and expertise in managing various aspects of the demand and supply chain. For the past 10 years, he has been involved with providing retailers in India technology solutions that help land their business plans. Customer centricity, supply chain visibilities, business collaboration models, targeted marketing optimization, E-commerce and the social impact on retailing are some of the trends he follows keenly. Siju, today, works with organizations that seek to be customer centric in the truest sense by helping them build up the technology framework that helps the enterprise understand and predict customer behavior across multiple channels thus enabling a seamless, ONE customer experience.
Siju is a Mechanical Engineer and has a PGDM from Xavier Institute of Management, Bhubaneswar (XIMB) having specialized in Marketing & Systems.