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Decoding Value Creation in Retail

Retail in India has evolved significantly over the past decades and years. As consumer behavior is constantly changing, companies are continuously shaping their business models to improve the retail experience. This report looks at value creation in retail from a shareholder perspective, over different durations, to identify companies who have been able to consistently deliver total shareholder return. How have retail companies performed with respect to the Sensex and the market ? Does the answer change by considering the time period ? What has really been driving this ? The questions are many – and while the performance of a few companies is well known, this report really breaks it down on the financial drivers underlying this value creation - disaggregating the impact of growth, margin expansion, capital structuring and market expectation.

  Published by: RAI - BCG 

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Trend-setting millennials: Redefining the consumer story

The report delves into the shopping journey of consumers in India from the millennials’ perspective. It presents interesting insights and comparisons of millennials globally on various aspects of consumers’ shopping and decision making journey. From channel aspect, it shows how millennials’ are shifting from traditional retail to modern and online retail channels. It showcases that contrary to the belief of millennials shifting rapidly towards online retailing, they are rather making a gradual shift towards the e-tail mode as brick-and-mortar retailing still remains a relevant channel. Further, it also highlights how social media and online reviews impact millennials’ purchase decision. Towards the end, the report concludes by recommending some key approaches that can be leveraged by retailers to target and attract millennials.

  Published by: RAI - Deloitte 

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Successful People Strategies for a Competitive Business Advantage- Learnings from the best workplaces in Retail industry

The report is about Conversational Commerce- consumer purchase of products and services via voice assistants such as Google Assistant, Amazon’s Alexa, and Apple’s Siri. This voice assistants will revolutionise how consumers and brands interact in ways not witnessed since the dawn of e-Commerce. We are still at the very beginnings of Conversational Commerce, but the extraordinarily rapid early adoption will drive investment and innovation, consequently enabling an entirely new way for brands to build relationships of value with consumers. As the number and variety of devices supporting voice-based applications grows, the consumer will be connected in a multitude of locations—at home, on the go, and in the store.

  Published by: RAI - Capgemini 

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Successful People Strategies for a Competitive Business Advantage- Learnings from the best workplaces in Retail industry

For the sixth year in a row, RAI and Great Place to Work® Institute, India come together to study the workplace trends in the Retail sector of India. The study covers 29 companies that operate majorly in the offline format (store format) and assess their workplace culture from two lenses. The first lens looks at workplaces from employees’ while the second lens looks at strength of people practices implemented across the organisation. The report looks at differentiating factors of the 10 workplaces that make them stand out among their peers and brings out some key people practices and principles that are a part of the winning philosophy of these companies. The report also looks at key drivers of employee retention for people in the industry and studies workplace culture through various demographic filters such as years of operation, employee strength and being an Indian company or an MNC.

  Published by: RAI - Great Place to Work 

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RAI Festival Shopping Index

Festivals are at the heart of people's lives in India. The festive season which starts from October till the end of December is the time when entire country is tinged in colors of celebrations, enthusiasm and devotion. It all starts with the nine day festival 'Navaratri' followed by one of the most awaited festival Diwali and ends with Christmas. The festive mood engulfs one and all, irrespective of their religion and beliefs. For shopaholics, there is no better time than this to explore the various Indian markets as majority of shops provide exciting promotional offers and discounts on most of the products. To measure the sentiments of consumers this festive season, RAI commissioned LitmusWorld to conduct a Festive Shopping Index. The conversation was initiated with more than 50,000 Indian shoppers. With 86% respondents looking forward to shop this festive season, the report provides some interesting insights.

  Published by: RAI - Litmus World 

 

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Retailers Association of India (RAI) is the unified voice of retailers in India. A not for profit organization, RAI works with all  stakeholders for creating the right environment for the growth of modern retail industry in India.  Read More.

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