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Capgemini Leads Digital Transformation for One of the World’s Largest Retailers

To update the retailer’s customer loyalty program, Capgemini developed a customized application to improve data collection and quality of that data, enabling the creation of more personalized incentives to motivate customers to return to the store, and develop more targeted marketing communications. The report examines how this robust and scalable system delivers value and enables retailers to meet the demands of an ever-changing retail industry today and well into the future.

 

  Published by - Capgemini 

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More from less: Making resources more productive

This article by McKinsey highlights the possibilities for using resources more productively. It elaborates on how a change in perspective can lead to real breakthroughs in reducing resource consumption.

 

  Published by - McKinsey 

 

 

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Winning consumer trust

This report aims to look at food safety and quality of processed foods available in the market from the consumer’s perspective. It also captures the key components of safe and quality processed foods as perceived by the consumers.

 

  Published by - PwC & FICCI 

 

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privacy vs personalization

This article elaborates on how established players can disrupt traditional ways of doing business by reframing the constraining beliefs that underlie the prevailing modes of value creation.

 

  Published by - McKinsey 

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privacy vs personalization

The research by Nielsen shows that users in non-metros are slightly more engaged on shopping apps than users in metros. Question is, could traditional trade become the logistical arm to e-commerce players, delivering goods to all parts of the country?

 

  Published by - Nielsen 

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Retailers Association of India (RAI) is the unified voice of retailers in India. A not for profit organization, RAI works with all  stakeholders for creating the right environment for the growth of modern retail industry in India.  Read More.

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